FAQ

Elephantinthelabs places your brand on physical canvases — billboards, transit, street furniture, airport panels — that audiences see during their daily routes.

Unlike digital ads, OOH can't be blocked, scrolled past or skipped. We plan placements based on your target audience's mobility patterns and the markets where they live, work and travel.

Typical timeline is 7-10 business days from approved artwork to live install.

Custom productions (wallscapes, building wraps) take 10-14 days. Programmatic DOOH campaigns can launch within 24-48 hours once creative is approved.

Pricing varies by market, format and duration.

Digital billboards are typically sold in 8-second loops; pricing depends on impressions and day-parts. We'll always provide a custom quote within 24 hours of your brief

Media space, production (installation), permits, posting and live confirmation. We handle the full lifecycle, and report campaign with EXIF data pictures (geoloalization, date, time) at starting and ending campaign 

You only provide approved artwork. There are no hidden fees for standard installations.

Billboards (bulletins + posters), digital billboards, wallscapes, transit (taxi, bus, rail, subway), street furniture (bus shelters, benches, kiosks), airport and train station advertising, junior posters and custom installations (projection, experiential, mobile billboards).

We use Neuromarketing science and applications, which supplies mobility data, traffic counts and demographic overlays to identify locations where your target audience physically spends their day.

Neuromarketing instruments' measurement include attention metrics (attentive seconds), brand-lift studies, foot-traffic attribution (Placed, AdSquared), and increasingly direct retail-conversion data.

In example: tech workers near commercial centers, parents near schools, commuters along specific corridors. The placement IS the targeting

We'll send detailed creative specs with every quote and offer design services if needed. 

Our team includes designers who specialize in OOH — typography that reads at 50ft, color contrast that holds at distance, message hierarchy for 6-second exposure.